Website Privacy Policy

Women's Hormone Health & Wellness ("WHHW," "we," "us," or "our") is a trade name of Janna Block Wellness LLC. This Website Privacy Policy explains how we collect, use, disclose and protect information obtained through womenshormonehealthandwellness.com, related WHHW webpages, public forms, educational resources, webinar registrations and the WHHW Hormone Quiz.

This Website Privacy Policy is not a HIPAA Notice of Privacy Practices. Based on its current operations, WHHW is not a covered entity under the federal Health Insurance Portability and Accountability Act (HIPAA) because neither WHHW nor anyone acting for it electronically conducts a HIPAA-standard transaction. Clinical records created after a person is accepted as a patient are governed by applicable Minnesota law, separate clinical consents and WHHW's Notice of Privacy and Patient Health Record Practices.

1. Adults only

The website, public forms, Hormone Quiz, webinars and downloadable resources are intended for people age 18 or older. WHHW does not knowingly collect personal information through these public services from anyone younger than 18. If you believe a minor has submitted information, contact us so we can review and address the submission.

2. Information we collect

Information you provide

Depending on how you interact with WHHW, you may provide your name, email address, telephone number, scheduling information, communication preferences, consent choices, questions and other information you choose to submit.

Contact, booking, webinar and guide-download forms are intended to collect basic contact or scheduling information. Do not use those forms to send symptoms, diagnoses, medication details, laboratory results, medical records or urgent medical questions.

Hormone Quiz information

The Hormone Quiz asks about symptoms and other health-related information to calculate and display an educational hormone-pattern result in the visitor's browser. Individual symptom selections, symptom count, calculated stage, age range and cycle status are not written to the Base44 QuizLead database under the current configuration.

When a visitor submits the quiz, the current configuration stores first name, email address, legal and marketing choices, dates and version identifiers for those choices, browser user agent, source URL, campaign-attribution information such as UTM parameters or fbclid when present, and operational synchronization status. Last name and telephone number are not collected by the current quiz, and IP address is not written to the current QuizLead record.

If the visitor authorizes marketing follow-up, Base44 temporarily stores a general hormone-pattern label to route that authorized follow-up. Base44 clears the label after successful CRM synchronization or when marketing follow-up is not authorized, and a fallback cleanup removes any remaining label no later than seven days after submission. WHHW's CRM receives the visitor's first name and email address, a quiz-completion marker and, unless the visitor has already booked a Hot Hormone Hustle call, a mapped hormone-pattern category. WHHW removes that CRM pattern category after the applicable nurture sequence is complete and no later than 90 days after transfer. The CRM does not receive the individual symptom answers, symptom count, calculated stage, age range or cycle status through this synchronization.

Taking the quiz does not establish a provider–patient relationship and does not constitute diagnosis, medical advice or treatment. Do not submit information about another person without authority to do so.

Information collected automatically

When you use the website, our website, hosting, security, analytics and advertising technologies may collect information such as IP address, device and browser type, pages viewed, links clicked, approximate location derived from IP address, referring webpage, date and time, cookie identifiers and similar technical information.

3. How we use information

We use information to operate and secure the website; respond to inquiries; schedule requested conversations; administer the Hormone Quiz; deliver requested resources; register participants for webinars; send service, scheduling and transactional communications; provide marketing communications when authorized; understand website performance; prevent misuse; maintain consent and opt-out records; comply with law; and establish or defend legal rights.

If you later become a clinical patient, WHHW uses separate clinical systems, consents, service agreements and privacy requirements. Practice Better is WHHW's designated patient portal and clinical record system. Approved clinical messaging, telehealth and documentation services may include Practice Better messaging, configured email or text systems, Zoom, Heidi AI and Fathom, depending on the service and the patient's separate consent.

4. Email and text communications

Marketing email and marketing text-message permission are separate from receiving clinical care. You may receive clinical or transactional messages needed to schedule, administer or provide services even if you do not agree to marketing, subject to the preferences and permissions applicable to those communications.

When you authorize marketing email, you may unsubscribe through the link in an email. When you authorize marketing texts, message frequency may vary and message and data rates may apply. You may reply STOP to opt out or HELP for help. Revoking marketing permission does not cancel appointments, clinical care or necessary transactional communications.

Some free-resource forms may describe specific communication permissions connected to that resource. The disclosure displayed at the point of collection controls that submission. Consent to marketing is not a condition of purchasing or receiving clinical care from WHHW.

5. Cookies, analytics and advertising

We use cookies and similar technologies needed for website operation, security and form functionality. Subject to your choices and applicable law, we may also use analytics and advertising technologies, including Meta Pixel, to measure website activity and advertising performance or create general audiences.

WHHW does not intentionally send Hormone Quiz answers, symptom selections, hormone-pattern results, cycle status, diagnoses, medical questions or clinical records to advertising platforms. Advertising events should use only generic event information and must be configured to preserve this health-data boundary.

Where the website provides cookie controls, you may accept, reject or manage nonessential cookies. Rejecting nonessential cookies may reduce measurement or personalization but should not prevent necessary website functions.

6. When we disclose information

We may disclose information to companies that help us operate the website, forms, quiz, CRM, email, text messaging, scheduling, analytics, advertising, security, payments and related services. These providers may process information only for the services they provide and under their applicable agreements and legal obligations.

Service-provider categories may include website and hosting providers; form, quiz, CRM, email and text-messaging providers; scheduling and video-communication providers; clinical record, patient-portal and documentation providers; payment processors; laboratories and ordering platforms; supplement suppliers; analytics and advertising providers; security providers; and professional legal, accounting, insurance or compliance advisers. Use varies by interaction and service. A current list is available on request.

For a quiz visitor who authorizes marketing follow-up, WHHW currently discloses first name, email address, a quiz-completion marker and a temporary mapped hormone-pattern category to its CRM for that authorized follow-up. WHHW uses the category only to route related educational communications and removes it after the applicable nurture sequence is complete and no later than 90 days after transfer. WHHW does not disclose the quiz's individual symptom answers, symptom count, calculated stage, age range or cycle status to the CRM through the current synchronization, and it does not intentionally send the pattern category to advertising platforms.

We may also disclose information when required by law; to protect rights, safety, security or property; to investigate fraud or misuse; in connection with professional legal, accounting, insurance or compliance services; or as part of a merger, financing, reorganization or transfer of business assets, subject to applicable law.

WHHW does not sell, rent or trade personal information or health information.

7. Laboratories, supplements and third parties

If you choose to use a laboratory, supplement supplier, payment provider or other third party, that company may collect information directly from you and apply its own privacy terms. WHHW may share information necessary to place or support an authorized order, coordinate a requested service or comply with clinical and legal obligations.

8. Retention

Retention depends on the information, system, purpose and applicable legal requirements. Under the current quiz configuration, individual symptom selections are not retained. WHHW removes historical summary fields that are no longer collected and removes the temporary Base44 hormone-pattern label after its operational purpose is complete, with a fallback cleanup no later than seven days after submission.

After quiz-related pattern and legacy summary fields are removed, WHHW may retain the limited QuizLead record containing contact information, consent choices, timestamps, document-version identifiers, source information and operational status as reasonably necessary to administer requested communications, document authorization or refusal, honor revocation and opt-out choices, comply with law and establish or defend legal rights. WHHW does not use that retained record as a clinical chart.

CRM contacts, marketing suppression records, clinical records and other records follow their applicable system, legal and adopted retention rules. Deactivating a Practice Better patient account does not by itself delete the clinical record. Clinical source recordings and transcripts are governed by separate patient disclosures, WHHW's configured vendor settings and applicable retention requirements. An unsubscribe or text opt-out may require WHHW to retain limited suppression information so the person is not contacted again through that channel.

9. Security

We use administrative, technical and organizational measures intended to protect information. No internet transmission, platform, storage method or security control is completely secure. You should not use public forms to transmit information they are not designed to receive.

Although HIPAA does not currently govern WHHW as a covered entity, WHHW voluntarily applies relevant privacy, security and breach-response safeguards informed by HIPAA as an internal minimum baseline. This policy does not represent federal HIPAA compliance, certification or jurisdiction. Where Minnesota or another applicable law provides greater protection for the information involved, WHHW follows the more protective requirement.

If a security incident occurs, WHHW will investigate and provide notices required by applicable law. The specific notification duties depend on the information, systems and law involved; this policy does not state that every incident is a federal HIPAA breach or must be reported to HHS.

10. Your choices and privacy requests

Depending on applicable law and the information involved, you may request access, correction or deletion of certain personal information, or ask questions about how it is used. We may need to verify your identity and may retain or deny a request when allowed or required by law, including to preserve clinical records, consent evidence, suppression lists, security records or legal claims.

Submit website privacy requests to [email protected] or call (218) 245-4921. Requests involving clinical records may require use of the patient portal or another verified process.

11. Third-party links

The website may link to third-party websites or services. WHHW does not control their privacy, security, content or availability. Review their policies before providing information.

12. Changes to this policy

We may revise this Website Privacy Policy to reflect changes in law, technology, services or practices. The updated version will be posted with a revised date. Material changes may also be communicated through another reasonable method when required.